Search Engine Submissions

a chart to describe the search engine market 

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When getting a website out, many people start by submitting their website, as well as a sitemap, to the search engines. This is a great start, but many people leave out a big part. Most people will submit to Google, as this is the most popular search engine. A lot will also submit to Bing and Yahoo. Unfortunately though, this is where most people stop.

One thing that many people forget when submitting their site maps and websites is that there are many, many more search engines out there than just the big three. This can be a detrimental over site. Sure, some of these search engines may pick up on your site later, but until then, you are losing out on traffic that you could easily have coming in.

Some may wonder why submitting to smaller search engines is worth it. Many of these have less than one percent of the market share. Though this is a small number, it is still a number. There are people that use these smaller search engines rather than the bigger ones. Because of this, if you want to get the most out of search engine submissions, it is important to submit to any and all search engines you find, no matter how small they may be.

Though submitting to search engines may take a little bit of time, it is not so significant that you lose out. Finding search engines and submitting to them can help you build your traffic, and through this, build your sales.

Can Anyone Take Down Google?

Image representing Google as depicted in Crunc...
Image via CrunchBase

Microsoft’s personal search engine Bing has been receiving a lot of attention in the recent weeks. It appears that they are making a strong marketing push to make Bing the top search engine choice, replacing the king of all search engines, Google.

Google is more than just a search engine for most; it’s a way of life. When a search engine becomes its own verb, then it has officially made a big impact. So with all the press for Bing and the marketing push, what the world wants to know is if anyone can really knock off Google.

The truth is that it isn’t entirely out of the question. For those that believe that Google is the same kind of power and monopoly that Microsoft was, they are sorely mistaken. Google is a powerful company capable of a lot, but they are in no way, shape, or form the same kind of monopoly that Microsoft possessed, or possesses.

When Mircosoft had begun, they had created the Windows system which computers operated from. The more people that used Windows, the harder it was for anyone else to defy convention and use anything else, since it was what everyone is using.

Google can and does feel the effects of that kind of influence, just never quite to that degree. At this point in time, no matter how popular Google becomes, people will always have a choice.

With that being said, it would be possible for someone to overtake Google as the best search engine but it would have to be, far and away, the best. If someone needs to search for Los Angeles apartments, they are going to be inclined to use Google. Not because everyone else uses it, but because right now it is the best search engine around and that’s all that really matters.

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Facebook-Bing Tie Up to Beat Google Search

Image representing Bing as depicted in CrunchBase
Image via CrunchBase

The Facebook and Bing tie-up seems a threat to the Google search engine. Fuelled by the idea to make search more personable, this alliance will bring in new technologies that Google might not have. The two companies want search from being the traditional querying for pages to making it more of a personal experience.

Bing is hoping that this partnership will get it a larger share in the search engine market. To beat Google in its own den is tough. Google is now a word that is synonymous with searching information on the Internet. After being in the search engine space for so long, it’s really going to be a paradigm shift if Bing beats Google in the search engine market.

Bing has started off with adding a feature called “Liked by your friends”. Search results from the Bing search engine will have this new feature. This makes results more personable. You must be logged into your Facebook account to get this. But Bing has said that it will not share information with Facebook. If you are searching for something, Bing will not share your search information with Facebook. Also, the personable search feature is not imposed on you. You can either select this feature or deselect it, and the Bing search engine will not add this feature to your search results.

Another strong feature of the Bing-Facebook partnership is the Facebook Profile Search. Bing will scan a person’s network on Facebook. It then uses this network data to modify the search results of this user. What we can see here is a social distance kind of algorithm that bases the relevancy of search results based on the user’s relationships with others on his or her Facebook account.

The strong development on the Bing-Facebook front is something that Google needs to ponder about. All said and done; only time will tell if Bing does become the number one search engine. Until then it’s wait and watch.